the saintmaker ecommerce startup
modern animal media (the saintmaker)
Developing a new product category—tools for practical spirituality—in the Catholic market.
project results
$1m
in sales achieved during the first two years of business operation
15,000+
units sold in the first two years and 12,000+ customers served.
4
products developed for The Saintmaker's product catalog
Modern Animal conducted thorough research into the market, identified a key opportunity, and tested the concepts behind The Saintmaker. This project marked Modern Animal's first venture into product development. The comprehensive resource combines insights from saints' lives, Catholic sources, traditional books, and Church documents, reviving forgotten traditions, devotions, and Christian recipes. Acquired by Sophia Institute Press in March 2024, The Saintmaker now enters a new phase in its mission to inspire and guide spiritual growth.